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PrivacyToolsRanked
Updated for November 2026
2026 Data Removal Benchmark

Incogni vs PrivacyHawk: Which Data Removal Tool Is Worth It?

Automated data broker removal tools wipe your personal info from public databases and spam lists under CCPA and GDPR privacy laws. We tested both solutions on pricing, broker coverage, scan accuracy, and extra protections.

✓ Deloitte-Verified Requests ✓ 4.6 App Store Rated ✓ Independent Testing
Feature / Metric Incogni ★ Editor's Choice (Max Coverage) PrivacyHawk Best Mobile + ID Insurance
Overall Score 9.8 / 10 8.9 / 10
Annual Plan Starting Cost $6.79 / mo ($81.50 promo year 1, then $95.88/yr) $6.25 / mo ($74.99 billed annually)
Data Brokers & Site Coverage 420+ Brokers + 3,000+ Custom Search Sites 220+ Data Brokers
Verified Removal Stats 245M+ Removals (Deloitte Audited) 30M+ Requests (1M+ Users)
Free Risk Scan No (30-Day Risk-Free Guarantee) Yes (Free App Risk & Privacy Score Scan)
Core Features & Extras 100% Automated Opt-Outs, Custom URL Removals, Web Dashboard Spam Call/Email Unsubscribe, Dark Web Alerts, $1M–$5M ID Insurance
Family Multi-User Plan Yes (Up to 5 Members) Yes (Up to 4 Members on Platinum)
Claim Incogni Deal → 30-Day Money-Back Guarantee Try PrivacyHawk → Includes Free Mobile Scan

Incogni Overview

Incogni (by Surfshark) leads in raw database coverage and automated opt-outs. It removes your personal info from 420+ major data brokers and offers an Unlimited plan covering 3,000+ extra public sites and custom Google removal requests.

Visit Official Incogni Site

PrivacyHawk Overview

PrivacyHawk is a mobile-first privacy app built to reduce spam calls and protect against identity theft. Beyond data broker opt-outs, it offers a free exposure scan, email unsubscribing, and up to $5M in Identity Theft Insurance.

Visit Official PrivacyHawk Site